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Entering a market with cash, not only a trip

We prepared a mid-size manufacturer to take a first overseas order without starving working capital.

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Market Expansion

Export failed for this client once before: the price ignored freight and the cash sat in production for 90 days. We rebuilt the first-order pack—Incoterms, price in the buyer’s currency, and a facility sized to the lag.

  • Category: Market Research
  • Client: Mid-size manufacturer, Midlands
  • Date: 18/09/2024
  • Website: www.teslabizx.com

Syndicate wrote a one-page export checklist sales could not skip. Pricing, paperwork, and the cash lag had to be filled before a flight was booked. The first order after that process funded itself. The second order used the same pack. That is how expansion became a repeatable motion instead of a gamble.

What was the brief?

We prepared a mid-size manufacturer to take a first overseas order without starving working capital.

How did the work run?

Discovery in the first two weeks, a written plan with owners, then a weekly review until the first result showed in the numbers.

Who owned the outcome?

A named client sponsor and a Syndicate lead. Work without an owner did not start.

What changed?

Syndicate wrote a one-page export checklist sales could not skip. Pricing, paperwork, and the cash lag had to be filled before a flight was booked. The first order after that process funded itself. The second order used